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Message from the CEO about COVID-19

19 Mar 2020
Message from the CEO about COVID-19

Over the past few weeks, we have all witnessed a critical pandemic situation that has put the world on hold. The issue has collectively affected our communities and our families. It has also influenced our nation’s economy. During these difficult times, we ask you to abide by our nation’s guidance to help minimize the impact and ensure the safety of us all.

We reassure you and your loved ones that we are abiding by the rules set by the Ministry of Health and taking all necessary precautions. Your health is our utmost priority. At BTIG Group, we always adhere to our employees’ wellbeing as shown in the “You Matter” initiative. We have implemented several precautionary measures that will guarantee our employees’ safety and the continuity of the business to deliver on customers’ needs. These include working remotely, health safety practices in and out of offices as well as regular updates on the development of the crisis.

BTIG Group carries an additional responsibility towards the community in which we live. It is a national duty and part of the Group’s ethos to secure and maintain the availability of our products to address everyone’s daily demands. It is in times like these that each person’s leadership is tested and we play crucial roles in our commitment to contribute and give back to our home and families. Today, as leaders in the food distribution and manufacturing industry, we stand firm in our obligation to operate within the highest standards of safety to make sure that our customers’ expectations are met above and beyond the status quo. Our field team, our supervisors, our merchandisers and our drivers are working tirelessly at the frontline of the crisis to follow the Group’s purpose as pioneers in food trading distribution.

Please keep coordinating with your superiors and managers for all personal and business-related requests. Our regional representative will be available 24/7 to support all your health requirements and emergencies during this critical period.

As we follow the instructions of our beloved Kingdom and the wise direction of our country’s leaders, we ask you to stay safe and remain calm. We hope that you exercise your due diligence in dealing with the matter until we receive further updates in the days to come.

May Allah keep you and your families in good health and bless your homes and our beloved Kingdom. We must always have faith and confidence that we will soon overcome this challenge.


Yours Sincerely,

Khalid A. Temairik

CEO, Basamh Group

Sara Jaamour
Snr Associate Brand Manager

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