Goody is evolving its brand identity with the launch of the "Goody Circle of Amazement". This evolution is rooted to Goody’s purpose which is “empowering people to amazeThe new Radiating Swoosh around Goody logo captures “the Journey of a Mom in her daily quest to Amaze”. Wherein the radiance of her simple touches not only creates a positive resonance with her Family, but also has a similarly positive and far reaching impact across the society as a whole.
Thus the new logo is a constant reminder and celebration of Mom & Goody’s amazing journey together. A journey beyond mere products and recipes - it is a journey of love, care, and amazement. A journey that spreads through millions of Saudi households, across the years and into the future.