Back to News

50 Years of Excellence and Innovation in Food Culture

25 Aug 2019
50 Years of Excellence and Innovation in Food Culture

Goody, the industry leader in packaged food products, celebrated 50 years of evolution in the food culture. This celebration is a testament to Goody’s distinctive expertise in providing consumers with a diverse range of delicious meals that meet the highest quality and safety standards.

Mr. Khalid Temairik, BTIG Group CEO – owner of Goody trademark-, said, “We are proud to celebrate 50 years of evolving the food culture, which coincides with the remarkable transformation of our Kingdom, led by the Custodian of the Two Holy Mosques HRH King Salman bin Abdulaziz Al Saud, and HRH Crown Prince Mohammed bin Salman bin Abdul Aziz. We strive to implement the goal of the Kingdom’s Vision 2030 to improve people’s lifestyles in Saudi to maintain a balanced life and better eating habits with a wider variety of delectable food options”.

Goody's 50th anniversary since its inception in 1969 is a milestone that reflects on the brand’s excellence in innovation. It highlights Goody’s continuous drive to grow and expand internationally to become a global leader in packaged food products.  

Innovation in food culture is the cornerstone of Goody’s products, with the constant development of new recipes, distinctive flavors and appetizing food options catered to all preferences. Goody is meticulous when it comes to product development. Their consumers are always at the forefront, and they are especially motivated by those who challenge the status quo and are passionate about discovering the latest trends.

Goody hopes to inspire foodies and traditionalists alike with this 50-year milestone, to help them unlock their culinary potential and experiment with more diverse and healthy ingredients. This celebration also underscores the brand’s steadfast commitment in providing healthy food products to promote a healthier lifestyle for their consumers. Goody is implementing an ambitious plan based on innovation in the development of food culture, to deliver brand-new products, as well as delicious and distinct flavors that will satisfy consumers’ tastes.

Ghormallah Alzahrani
Senior Brand Manager

I grew up hearing the “أووو... ما أطيب قودي” jingle my whole life! However, I never imagined that this memory would someday be the key mission of my career. After...Read More Share working for Goody for more than 6 years in multiple roles, I have learned that offering consumers best in class products goes way beyond acquiring the finest ingredients; one needs to ensure that superior processes are embraced in an inspiring and collaborative working environment and, more importantly, that this environment empowers young talent through trust. Simply put, this describes how we at Goody embody our promise of top quality, and how we make that same jingle a reality. Show Less Share